Ad Specs: Guidelines

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Advertising Z-Index Ranges

Advertising Range Category Examples
0 - 4,999 In-Banner ad content Anything contained inside the ad space*
5,000 - 4,999,999 Host or mouse over OOB/Floating ads Content leaving ad banner space**
6,000,000 - 6,999,999 Custom user-click OOB/Floating ads Custom content leaving ad space via user click ***




* In-Banner elements, must maintain the appropriate Z-Index range, regardless if they are included in expandable or OOB creatives.

** Devil expandables, 3rd party expandables, typical welcome screen Tier 2 - 4 executions

*** Custom OOB and floating executions launched by user click action only (not host initiated)

Publisher Z-Index Ranges

Publisher Range Category Suggested Users
Negative Values Background Image Background Elements
0 - 4,999 Main content Standard page content
5,000,000 - 5,999,999 Overlay page content Drop down navigation, expanding page elements***
7,000,000 + Top Layer Site overlays, welcome or alert messaging





*** Page content that will display on top of all non-user requested ad content