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AOL Mail Sign In Page: Tier II [User Initiated RM]

Spec Classification: 
Rich Media
Spec Placement: 
AOL Mail
1 200
File Type: 

.mp4, .mov, .avi

587x399 (HD) or 400x300 (SD) AOL Pre-Roll (no companion banner)

Max Initial Load File Size: 
200 KB
Host Initiated Sub-Load File Size: 
300 KB
Backup Image Submission Guidelines: 
Tag must always deliver either a primary experience or acceptable backup for instances when the user's browser does not support creative functionality (e.g. Flash, HTML5, JavaScript).
Z-Index Guidelines: 
Max Video File Weight: 
Progressive download 2.4MB
Third Party Serving: 
  • AOL Rich Media
  • ONE Creative
  • AdMotion
Third Party Tracking: 
Accepted via HTTPS connection only; For research tracking availability, consult your AOL sales rep
Frequency Cap: 
No frequency cap
Submission Guidelines: 
  • 10 business days; Prior review/approval required by AOL Mail
  • Branding: provide general guidelines on look/feel
  • Messaging/Copy: include approved tagline, text, messaging
  • Vector Logo: provide authorized advertiser branding, logos, graphics
  • High-Res Photos/Images: Must be actual display size but larger images preferred
  • Preferred File Format: PSD, TIF, BMP, PNG, JPG, GIF
  • Fonts: Must be submitted in Mac or Windows/PC compatible format
  • Roadblock/guaranteed basis AOL has the right to delete any assets after 90 days from the end date of the advertiser's last campaign.
Key Creative Guidelines: 
  • Video player and creative elements cannot be placed behind, above, below, or to the right of the login box; must be within 760 pixels from the left-hand side of the image
  • Safe zone: 750x650
  • User Initiated Single Video
  • User Initiated Video Carousel (6 videos max)
  • User Initiated Rich Media Enhancements include: Multiple click through URLs (5 max); entry fields, polls, quizzes, games, roll over messaging, etc.
  • Social Interaction Links (Twitter, Facebook, LinkedIn, Pinterest)
  • Creative elements should not be designed under or around the sign-in module. The sign-in module is in a fixed placement and cannot be altered
  • Secure creative tags only