Perspectives

It takes an agile mind to look into the future and see what’s coming. At AOL, we discuss every possible scenario with advertising, creative and digital visionaries.

Events
Upcoming Events
The Wanamaker Place Project
The innovative spirit of John Wanamaker, the legendary retailer, whose New York storefront we now call home, lives on in our growing portfolio of premium ad formats - The Wanamaker Place Project.
 

Learn more about our formats

The Barbell

Putting together a powerful digital strategy isn’t for lightweights. You need great content, balanced by sophisticated programmatic buying—not to mention strong brands and the technological muscle to hoist it all off the ground.

This unprecedented combination of strength and balance across the digital advertising spectrum is what we call our Barbell Strategy, and it’s changing the way our industry works. Already, we’re using it to lift up some of the world’s most recognizable brands.

We’d be happy to do it for you

Shingerviews

Creativity comes in endless forms and all of them interest our digital prophet, David Shing. Take a whirlwind tour of big ideas with Shingy as he discusses everything from architecture to Zen with some of the world’s most imaginative minds.

Featured Shingerviews

Award Winning Actor
GM of the Houston Rockets
Grammy Award Winning Artist
AOL Voices with David Bell

David Bell, chairman emeritus of the Interpublic Group, hosts a casual, insightful and often surprising look at the advertising business. From Madison Avenue to the beaches of Cannes, David sits down with people who’ve shaped the industry’s past and are influencing its future.

Featured AOL Voices

Global CEO, Havas
Chairman, Ogilvy & Mather
CCO, Leo Burnett
Great work. Amazing culture. If you’re in New York, @tumblr is the place you want to work. No surprise there. https://t.co/JPncCSOChW
1 month 2 weeks ago
@Oath’s Happy Hour at #programmaticIO in NYC last night created quite the buzz. Thanks for coming! #BuildYourBrand https://t.co/0urdwkn3qN
1 month 2 weeks ago
Took NYC by storm yesterday with Brand Love Academy #2. Huge turnout, which means our last sesh in London is a can’… https://t.co/lqg2C6KnKQ
1 month 2 weeks ago
Can’t make it to @VoodooNola this weekend? Stream it LIVE and rock on from wherever you are:… https://t.co/TIkK11GxbE
1 month 2 weeks ago
Please join the movement and share an act of kindness today. #WhyNotDevin https://t.co/QmVfvdD4MH
1 month 2 weeks ago
https://t.co/ODroFrgCl5
1 month 2 weeks ago
You can’t build amazing brands without killer data centers. Congrats to our Quincy team on their 10yr anniversary! https://t.co/ad41VrDtQB
1 month 2 weeks ago
If you’ve got the motivation to create brand love, we’ll help you do it. #BuildYourBrand https://t.co/n9GrQ58UJP
1 month 2 weeks ago
Catch the All Markets Summit LIVE stream NOW and learn from the brightest minds in the financial biz: https://t.co/arCZSEc5fu
1 month 2 weeks ago
Big day for @YahooFinance with All Markets Summit. Free livestream w/ some of the best minds in business. #YahooAMS… https://t.co/P0Uknz7Cpl
1 month 2 weeks ago
RT @nixtawilliamson: #AOLADWEEK who are the most important people in your support network?
1 month 3 weeks ago