Ad Specifications

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Portrait

Description: 

The Portrait ad is move in ready! Fill 300x1050 pixels of prime real estate with your most engaging and impactful content -  images, video, etc. Previously called "Devil."

Spec Classification: 
Multi-Screen
Rich Media
Spec Placement: 
AOL O&O
Autoblog
Engadget
Huffington Post
Makers
MapQuest
Microsoft
Moviefone
One by AOL: Display
Style Me Pretty
TechCrunch
Width: 
300
Height: 
1 050
File Type: 

HTML5

Total File Size: 
550 KB
Max Initial Load File Size: 
200 KB
Host Initiated Sub-Load File Size: 
350 KB
User Initiated File Download File Size: 
Unlimited
Max Animation Time: 
:15 seconds in banner
Max # of Loops: 
Multiple loops allowed within 15 sec max
Backup Image Submission Guidelines: 
Tag must always deliver either a primary experience or acceptable backup for instances when the user's browser does not support creative functionality (e.g. Flash, HTML5, JavaScript).
1x1 Black Border Required: 
Expansion unit should contain one (1) pixel fixed borders
Z-Index Guidelines: 
Tablet Experience: 
If built in HTML5, rich media will extend to tablet.
Expanded Ad Dimensions: 
580x460
Expand/Collapse Options: 
Expansion on user click only - no expansion on mouseover or rollover
Close Button Requirements: 
Mandatory close button in upper right corner of expanded unit
Video Play Options: 
Host initiated in banner video permitted (no host audio)
Max Video File Weight: 
Progressive Download Max: 2.4MB
Required Controls: 
Play/Pause and Mute/Unmute button
Third Party Serving: 

AOL Rich Media; Doubleclick; Flashtalking; Sizmek; Weborama

Third Party Tracking: 
Accepted
Submission Guidelines: 
  • 15 business days from receipt of assets
  • Floating surveys/studies are not permitted to run on the same page as a Premium Format
  • All standard Creative Guidelines apply
  • All Technical Guidelines apply
Key Creative Guidelines: 
  • Please work with your AOL Sales Representative on business rules for running on Microsoft
  • Gallery scroll on user-click
  • Must visually resolve into 300x1050 on user click
  • As applicable, "replay" button for user-initiated interaction
  • Please see ONE by AOL: Display section for additional specs
Supported Countries: 
CA
DE
ES
FR
UK
US