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Mobile HTML5 Non-Expandable Banner (Web and App)

Description: 

Non-expandable banner that has HTML5 animation along with unique click throughs such as Click-to-Video, Click-to-Call, etc.

Spec Classification: 
Mobile
Rich Media
Spec Placement: 
Ad.com Network
AOL O&O
Autoblog
Engadget
Microsoft
Moviefone
One by AOL: Display
Style Me Pretty
TechCrunch
Width: 
320
Height: 
50
File Type: 

HTML5

Total File Size: 
250K (includes initial, polite and support)
Max Animation Time: 
:15 seconds
Backup Image Submission Guidelines: 
Tag must always deliver either a primary experience or acceptable backup for instances when the user's browser does not support creative functionality (e.g. Flash, HTML5, JavaScript).
1x1 Black Border Required: 
Creatives without borders must have high contrast background color that does not mimic the background color of the page or app
Z-Index Guidelines: 
Expand/Collapse Options: 
Does not expand
Video File Type: 
.avi; .mov; .mp4
Third Party Serving: 

AOL Rich Media, Celtra, Doubleclick, Flashtalking, ONE by AOL: Creative, Sizmek

Third Party Tracking: 
Accepted
Submission Guidelines: 

10-15 business days lead time for creatives

Key Creative Guidelines: 
  • Required Assets: GIF/JPG's/PNG's
  • Layered PSD files required if design from the group needed