Ad Specifications

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Mobile Host Full Page Flex: Interstitial (Web Only)

Description: 

The Host Full Page Flex delivers a full screen auto-expanded, rich-capable experience upon site/app entry once per 24 hours.  The ad will cover the entire screen regardless of device screen size or screen orientation.  Once ad is closed by user or 10 second built-in timer, a 320x50 full page flex expandable remains on the page.  NOTE: All subsequent impressions will be a 320x50 user-expandable/full page flex banner.

Spec Classification: 
Mobile
Rich Media
Spec Placement: 
AOL O&O
Autoblog
Engadget
Huffington Post
MapQuest
Moviefone
Style Me Pretty
TechCrunch
Width: 
320
Height: 
50
File Type: 

HTML5

Total File Size: 
500 KB
Max Initial Load File Size: 
200 KB (300 KB tablet only)
Host Initiated Sub-Load File Size: 
300 KB
Max Animation Time: 
:15 seconds (host expand)
Backup Image Submission Guidelines: 
Tag must always deliver either a primary experience or acceptable backup for instances when the user's browser does not support creative functionality (e.g. Flash, HTML5, JavaScript).
1x1 Black Border Required: 
Creatives without borders must have high contrast background color that does not mimic the background color of the page
Z-Index Guidelines: 
Expanded Ad Dimensions: 
Full screen
Close Button Requirements: 
Required in upper right corner of expanded panel
Host Initiated Video File Size: 
2.2 MB additional file size for host-initiated video
User Initiated Video File Size: 
Unlimited
Host Initiated Video Max Length: 
30 seconds
User Initiated Video Max Length: 
Unlimited
Video File Type: 
.avi; .mov; .mp4
Third Party Serving: 

AOL Rich Media, Celtra, Sizmek, Flashtalking, AdGear

 

Third Party Tracking: 
Accepted
Frequency Cap: 
Host expanded unit capped at once per user per 24 hours
Submission Guidelines: 

10-15 business days lead time for creatives

Key Creative Guidelines: 

Required assets: Layered PSD files; JPG, GIF, PNG's

Supported Countries: 
CA
US