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Mobile Full Page Flex (Web and App)

Description: 

Take advantage of the full screen with the Full Page Flex format.  Initiated from a 320x50 banner, this format responsively fits the entire screen upon expansion regardless of the screen size (i.e. iPhone vs. Galaxy) or screen orientation (portrait vs. landscape).

Spec Classification: 
Mobile
Rich Media
Spec Placement: 
Ad.com Network
AOL O&O
AOL Homepage
Autoblog
Engadget
Huffington Post
MapQuest
Microsoft
Moviefone
MSN Homepage
One by AOL: Display
Style Me Pretty
TechCrunch
Width: 
320
Height: 
50
File Type: 

HTML5

Max Initial Load File Size: 
200 KB (300 KB tablet only)
Host Initiated Sub-Load File Size: 
300 KB
User Initiated File Download File Size: 
Unlimited
Max Animation Time: 
15 seconds
Backup Image Submission Guidelines: 
Tag must always deliver either a primary experience or acceptable backup for instances when the user's browser does not support creative functionality (e.g. Flash, HTML5, JavaScript).
1x1 Black Border Required: 
Creatives without borders must have high contrast background color that does not mimic the background color of the page or app
Z-Index Guidelines: 
Expanded Ad Dimensions: 
Full screen
Close Button Requirements: 
Required in upper right corner of expanded panel
Host Initiated Video File Size: 
2.2 MB additional file size for host-initiated video
User Initiated Video File Size: 
Unlimited
Host Initiated Video Max Length: 
30 seconds
User Initiated Video Max Length: 
Unlimited
Video File Type: 
.avi; .mov; .mp4
Third Party Serving: 

AOL Rich Media, Celtra, Flashtalking*, Sizmek

Ad.com/ONE Display: Celtra Only

*Mobile Web only

Third Party Tracking: 
Accepted; AOL U.S. Homepage requires secure tags only
Submission Guidelines: 
  • 10-15 business days lead time for creatives
  • AOL U.S. Homepage requires secure tags only
Key Creative Guidelines: 

Required assets: Layered PSD files; JPG, GIF, PNG's

Supported Countries: 
CA
US