AOL’s Get Smart Webinar Series
Make time to get smart
Looking back at the past year, we learned a lot about consumer engagement, specifically the impact of ever changing technologies on the marketplace.
An influx of new technologies has changed marketing forever and has fundamentally changed how consumers engage with media. In the process of evolving our business, we’ve forgotten about the very thing that makes our business possible – the customer. How did this happen? And more importantly, how do we fix the problem?
Check out all of the consumer insights from previous AOL Get Smart sessions, including:
- Idea Shift: Human Insights into How Tech Disrupts Marketing
- Seven Shades of Mobile: The New Rules of Mobile Marketing
- The New Channel Surfing: Consumer Shopping Behaviors & The Evolving Retail Landscape
- She's More than a Mom: Reaching Moms with meaningful content
- People Like Cheese: Why Video Viewers Watch, Share, and Complete
- Consumers First: Best Practices for Creating Engaging Ad Experiences
- The Quality Effect: How good content boosts ad performance (link to pages)