Perspectives

It takes an agile mind to look into the future and see what’s coming. At AOL, we discuss every possible scenario with advertising, creative and digital visionaries.

Blog
Zoe Saldana
Oct 24 2014
Disrupt London 2014
Oct 23 2014
The Future Starts Here
Oct 23 2014
Events
Upcoming Events
Fri, Nov. 7 to Sat, Nov. 8
The Javits Center, New York, NY
Experience the future of technology at this premier hands-on event for fans.
#EngadgetExpand
@EngadgetEvents
The Wanamaker Place Project
The innovative spirit of John Wanamaker, the legendary retailer, whose New York storefront we now call home, lives on in our growing portfolio of premium ad formats - The Wanamaker Place Project.
 

Learn more about our formats

The Barbell

Putting together a powerful digital strategy isn’t for lightweights. You need great content, balanced by sophisticated programmatic buying—not to mention strong brands and the technological muscle to hoist it all off the ground.

This unprecedented combination of strength and balance across the digital advertising spectrum is what we call our Barbell Strategy, and it’s changing the way our industry works. Already, we’re using it to lift up some of the world’s most recognizable brands.

We’d be happy to do it for you

Shingerviews

Creativity comes in endless forms and all of them interest our digital prophet, David Shing. Take a whirlwind tour of big ideas with Shingy as he discusses everything from architecture to Zen with some of the world’s most imaginative minds.

Featured Shingerviews

Award Winning Actor
GM of the Houston Rockets
Grammy Award Winning Artist
AOL Voices with David Bell

David Bell, chairman emeritus of the Interpublic Group, hosts a casual, insightful and often surprising look at the advertising business. From Madison Avenue to the beaches of Cannes, David sits down with people who’ve shaped the industry’s past and are influencing its future.

Featured AOL Voices

Global CEO, Havas
Chairman, Ogilvy & Mather
CCO, Leo Burnett
RT @dermot100: Much congrats to @ZoeSaldana and @aoloriginals for #MyHero watch http://t.co/qh8EDU5OD4
10 hours 2 min ago
RT @godigitalmktg: Learn how to activate & localize your #holiday #retail marketing in a free #webinar w/ @AOLAdvertising on 10/28. http://…
10 hours 23 min ago
RT @berkfdny: Thanks .@dyllanmcgee and .@timarmstrongaol for great #MAKERSfilms #PBS Women in Business premiere at NYSE http://t.co/1pvLBTp…
11 hours 57 min ago
.@AOLPlatforms' @dackerman_media on how #programmatic will fuel TV & optimize advertising http://t.co/qv4oSg89Lv @mediapost
12 hours 15 min ago
RT @aoloriginals: There is a hero in all of us! Watch @ZoeSaldana Presents #MyHero right now! http://t.co/bpoWcI1yLJ http://t.co/3MMR3PwPym
13 hours 15 min ago
#AOLResearch: 47% of Boomers rise before 6 am and the very first thing 73% do is check email http://t.co/9tL9cXZ2zJ @HuffPost50
13 hours 23 min ago
RT @girls_inc: We're today's @AOLCSR Make A Difference spotlight http://t.co/MbNuqcePYl See how #WithYouInHerCorner every girl can succeed.
14 hours 14 min ago
RT @juliesaxon: What a night! Can't wait to see what MAKERS has in store for 2015! @MAKERSwomen @AOLAdvertising @dyllanmcgee http://t.co/Ja…
14 hours 17 min ago
And my week wrapped up in one image...happiness http://t.co/w1pGPenxd8
16 hours 20 min ago
RT @JimStengel: Enjoying @MAKERSwomen day on @nyse with @AOL CEO Tim Armstrong #MAKERSfilms http://t.co/LlHGQN0hSw
1 day 4 hours ago
RT @CFair1: We're with @MAKERSwomen at the @nyse getting a sneak peak of their new Women In Biz film featuring @pattiesellers! http://t.co/…
1 day 4 hours ago
RT @juliesaxon: AOL represents at makers women in business at NYSE @MAKERSwomen @AOLAdvertising http://t.co/dxwNUbK6iR
1 day 5 hours ago
RT @MAKERSwomen: So great to see the trading floor filled with women and #MAKERS! #MAKERSfilms http://t.co/rOYwspuwZw
1 day 5 hours ago
RT @vickisalemi: Inspiring @makerswomen launch soiree at floor of NYSE!! "If she can dream it, she can be it." #makersfilms http://t.co/kYB…
1 day 5 hours ago
RT @guestofaguest: @timarmstrongaol #PhilDonahue and #MarloThomas arriving at the screening of @AOL and @MAKERSwomen Women in Business http…
1 day 5 hours ago
RT @AOLInHouse: The amazing @dyllanmcgee introduces another MAKERS film at the @nyse #MAKERSfilms @MAKERSwomen http://t.co/isxhF65PW4
1 day 5 hours ago
RT @bazza815: TA taking the NYSE stage for the @makerswomen film premiere! #makersfilms @AOLAdvertising http://t.co/qbWWEMr7os
1 day 6 hours ago
RT @mm728: #makersfilm making history at NYSE makerswomen @aoladvertising @ Wall Street http://t.co/rVESlyEZE9
1 day 6 hours ago
.@timarmstrongaol kicks off the #MAKERSfilms premiere at @nyse. Special thanks to @SimpleSkincare & @VerizonWireless! http://t.co/HxsSFJWjyc
1 day 6 hours ago
RT @twmalloy: #NYSE the cities hottest new after work bar. #Makersfilms makerswomen #Manbassadors #tradelessFloor @… http://t.co/52zfD2OUXR
1 day 6 hours ago