Messages are our medium
The original instant messenger just keeps getting better.
About our audience:
- 9.8M people use AIM every month.
- Users spend over 30 minutes on AIM each day.
- Users come an average of 4.4 times a month-- more often than Yahoo! Messenger.
About our content:
- AIM users love to customize their experience with expressions, WeeMees and other features available only on AOL.
- AIM is one of the most popular social network applications for the iPhone.
Source: comScore Media Metrix, March 2010.