AdLearn® for Search (AFS)
Simply put, AOL's AdLearn for Search (AFS) is the best bid management technology in the business.
Optimization
- Exclusive bid management platform identifies the optimal bid price for each keyword every two hours based on CVR, improving efficiency and lowering costs
Reporting
- User-friendly online reporting tool available 24X7
- Detailed reports on clicks and conversions by day, latent conversions, performance by keyword, engine performance and even market share
- Customized reports for your most complex needs at no additional charge
FeedPoint
Our FeedPoint technology positions your content closer to your audience with more accurate categorization, simpler data management and search-optimized feed content.
How FeedPoint takes the complexity out of product feeds:
- Obtains access to your online catalog or library via data files or crawls
- Generates keywords, titles and descriptions from those pages
- Optimizes ROI by refreshing content, testing listings and analyzing performance
- Increases visibility by editing & refining content, mapping categories to specific engine taxonomies and distributing to engines and marketplaces
- Delivers optimized data across all leading search and shopping engines
